I haven't always done what I do these days. In fact, during the first year of my new career, I didn't even know that's what it was called. It was only after a client told me that "good copywriters are hard to come by" that I realized. I smiled, politely nodded my head, and then frantically googled the term "copywriter" after she left. I honestly had no clue up until that point that the simple promotional writing I was doing was called copywriting. I started out as a songwriter and an artist. But I had an exhaustive and demanding touring schedule that required me to be on the road 51 weeks of the year. After performing and writing for more than 25 years, the passion was gone.